Lady Gaga launched makeup like Haus Laboratories

Gaga for Gaga!

Source: Alter

Source: Alter

Lady Gaga just made her grand entrance into the beauty industry as she launched her makeup line Haus Laboratories.

The line which focuses on pigment and vibrant jewel tones will be debuting in September and will be the first major beauty brand to be sold exclusively on Amazon.

Gaga publicised her beauty brand through a futuristic video, which featured people of an assortment of genders, races, and sexual identities. Gaga introduced her beauty line in a dance of latex, leather and lipstick and we didn’t expect anything less.

Gaga expresses that this makeup line is a representation of her teenage struggles and draws inspiration from her early days an aspiring singer. ‘when I was young, I never felt beautiful. And as I struggled to find a sense of both inner and outer beauty, I discovered the power of makeup. It was then that I invented Lady Gaga’.

Stay tuned for more culture news here: