This emerging brand literally uses genitalia as inspiration

Grab 'em by the pussy purse.

Image credit: @_namilia_

Image credit: @_namilia_


Let's admit it, sex keeps the world on turning. The desire humans have over other people's genitalia is quite literally how we were created.

But do we love it enough to wear a penis on our sleeve, or vagina on our belt? Well I guess that's really a matter of opinion.

However celebrity model Delilah Belle, and fashion magazines Vogue Italy,  LOVE Magazine, i-D and Dazed & Confused have all responded with 'yes, yes, a thousand times yes!'

Credit: @_namilia_

Credit: @_namilia_


Nan Li and Emilia Pfohl established the brand Namilia after both graduating from the MA fashion course from the Royal College of Art London in 2015.

According to the emerging designers, their customer questions and rebels against common rules and perceptions of femininity. Their designs are driven by the revolutionary spirit of youth cultures, while they use the brand's platform to proclaim their own beliefs, conflicts and dreams.

An empowerment and celebration of a radically new, ironic and youthful understanding of girlhood.

Image credit: @_namilia_

Image credit: @_namilia_


We love that a bum bag in the shape of vaginal labia is quite literally a fanny pack.

Shop NAMILIA here:


Recent articles: